Gore Wear should have been unstoppable. With unmatched material technology, world-class distribution, and the power of the Gore name behind it, the brand had all the ingredients needed to lead…
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For decades, Campagnolo delivered what no other cycling brand could: tactile precision, visual elegance, and Italian craftsmanship. This combination elevated simple bike components into timeless pieces of art. "Campy" ruled…
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As usual, I couldn’t get to sleep the night before. It wasn’t nerves, really, just the usual mental checklist, involuntarily repeated over and over, even though my bike was already…
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Porn comes in lots of varieties. And like Quirophilia (hands) or Spectrophilia (ghosts), you might not be into them all. The same goes for bikes. Well, here is one bike…
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KAROOBAIX was a two-day, 395 km stage race for modern, gravel-style bicycles through the South African Klein Karoo, and the first edition was held on 9 + 10 October 2017.…
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Welcome to the Crank! website. Here you will find info about our services: Cycle PR, Copywriting, Translation, Content Creation, Brand Communication. Please contact us if you have any questions.
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