Bringing brands together with the right people means understanding both the brand and the market. But also, it means authentic, real relationships and an understanding of how to work with influencers.
We teamed BROOKS ENGLAND with countercultural iconic brand CRUST BIKES and a group of notable cycling personalities to race the 2019 Dirty Kanza 200. The team was made up of adventure cycling icon @ultraromance, world famous ultra marathon runner Anton Krupicka, company founder Matt Crust, bike messeneger Steph Ortega, and Leo Rodgers, a para-athletic cyclist from Orlando.
Not only that, we brought in great material sponsors like Topo Designs, Team Dream Team, Ultradynamico Tires, Rosé Sport, FAB’s bags and Ombraz sunglasses.