Brand Strategy | Brand Identity | Logo Design
CRANK! joined SHUVL, an unconventional new player in the e-enduro market, at an early stage to help shape its brand identity from the ground up.
We led a collaborative brand workshop to define SHUVL’s positioning, values and personality, translating those insights into a distinctive logo and visual identity that reflects the brand’s bold, unconventional character.
From strategic positioning to creative execution, the project gave us the opportunity to help build a brand with a clear personality and a fresh perspective on the e-MTB market.
Services: Brand Positioning · Brand Workshop · Visual Identity · Logo Design
